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About us

Founded by three friends from Amsterdam with the mission to introduce the comfort of wide boxershorts to the world.

We believe that our boxershorts offer not only a superior fit but also a uniquely relaxed aesthetic that outshines conventional options. Our goal is to show the world that these shorts are about much more than comfort, they're a statement of style and individuality that stands apart from fleeting trends. In bringing them back, we are committed to crafting the best wide boxer shorts available.

With Son of John, you’re not just wearing boxers; you’re embracing a product that enhances your comfort, expresses your individuality and brings out a refined aesthetic that resonates with both wearers and admirers. Son of John boxers are designed to make you look and feel your best, earning their place as the go-to choice for those who prioritize both style and comfort.

Boris, Oskar & Rijk
From left to right:

The Start

Most men grow up wearing tight boxers. It’s the standard, the norm, until something different crosses your path. Wide boxers offer a new kind of comfort, freedom, and ease. But finding the right one isn’t always easy. Fit, fabric, and style often fall short.
Son of John was created to offer an alternative: a boxer short that combines the relaxed feel of wide-fit underwear with elevated design, durable materials, and thoughtful details. Built for men who care about how they start their day and how they feel throughout it.

Then - on the 8th of October - Son of John was born.

The Mission

To redefine what a boxer short can be, combining comfort, quality and style in one essential piece.
Son of John is built on the belief that the right foundation changes how you feel, move, and carry yourself. A boxer is more than just underwear, it’s the start of your outfit, and the start of your day.

The Vision

To become the leading name in boxer shorts by focusing on one thing, and doing it exceptionally well.
No distractions, no compromise, just timeless design, premium materials, and a perfect fit that elevates a basic into a statement.

VISIT US IN-STORE

Why these are the last boxers you'll ever try.

Comfort

Made from the finest cotton, our boxershorts offer a smooth feel and a perfect fit, ensuring unmatched comfort throughout the day. You won't even feel your wearing them.

Quality

This premium cotton results in an soft feel with a subtle silky finish, while offering long-lasting strength and durability. They might just outlive everything else in your closet.

Style

Each boxershort features a carefully selected label color that complements the overall design, adding a subtle but intentional style detail.

This brings

Each boxer features
No itchy tag

To enhance comfort, all interior tags
have been removed. No itching, no
cutting, no distractions. Just a clean
start, ready to wear straight out of
the bag.

Reusable packaging

Each pair is delivered in a matching, reusable fabric bag. Designed with zero plastic and meant to be used far beyond unboxing, for travel, storage, or whatever comes next.

Discover the difference.